Fractional Creative Direction
Senior-level creative leadership and hands-on execution for businesses that need experienced creative support without building a full in-house team.
Growing businesses often reach a point where creative needs become too important to manage reactively, but hiring and managing a full creative department isn’t yet the right solution.
That’s where I come in.
I partner with organizations as a Fractional Creative Director, providing strategic guidance, creative leadership, and hands-on execution across branding, campaigns, design, video, and digital content.
🧭 Fractional Creative Leadership
An experienced creative partner embedded in your business.
✓ Creative strategy and planning
✓ Campaign direction and oversight
✓ Project prioritization
✓ Team leadership and mentorship
✓ Vendor coordination
✓ Long-term creative roadmaps
The Result: Senior-level creative leadership without the cost of a full-time Creative Director.
🎬 Content Production
Produce content that supports your goals and moves your business forward.
✓ Video production and editing
✓ Graphic design
✓ Marketing materials
✓ Social media content
✓ Presentations and collateral
✓ Digital campaign assets
The Result: Consistent, high-quality content without the overhead of an internal production team.
🏛️ Brand Strategy & Systems
Build a brand that scales with your organization.
✓ Brand positioning
✓ Visual identity development
✓ Brand guidelines and systems
✓ Messaging alignment
✓ Marketing asset systems
✓ Multi-location brand consistency
The Result: A cohesive brand experience that builds trust and recognition.
🚀 Campaign Execution
Bring structure, momentum, and accountability to creative initiatives.
✓ Campaign planning
✓ Creative workflow management
✓ Production scheduling
✓ Cross-functional collaboration
✓ Deadline management
✓ Creative problem-solving
The Result: More time focusing on your business and less time managing creative projects.
Flexible Ways to Partner
Ongoing Fractional Partnership
For businesses that need consistent creative leadership without building a full internal creative team.
What it can include:
Creative strategy and planning
Ongoing design and content support
Campaign direction and execution
Brand oversight and consistency
Regular planning and prioritization
Coordination with internal teams and vendors
Project-Based Creative
For businesses with a defined creative initiative that needs experienced direction and execution.
Examples:
Brand identities and rebrands
Campaign launches
Video and multimedia projects
Marketing collateral
Digital content initiatives
Creative systems and templates
Creative Strategy & Advisory
For businesses or teams that need experienced creative direction without ongoing production support.
What it can include:
Brand and creative audits
Marketing and campaign planning
Creative team guidance
Workflow and process recommendations
Brand consistency reviews
Strategic brainstorming and problem-solving
LET’S TALK ABOUT WHAT YOU NEED
Every business has different creative challenges. Whether you need ongoing creative leadership, help with a specific project, or simply an experienced perspective on where to go next, I’d be happy to learn more about your goals and see where I can help..